The Drunk Valet
Such an intelligent idea. How do you convince people not to get behind the wheel when they’re drunk? You convince them to change their behavior while they’re still sober.
Bar Aurora & Boteco Ferraz got a “drunk” valet to take people’s cars as they arrived to the bar. It’s no surprise they refused to give him their keys, and that’s when he handed them a valet ticket that drove the message:
“Never let a drunk driver take your car. Even if that driver is you”